All design below was completed for creative teams at TracyLocke for either production or client concepting.
Pepsi: Taste of Your Texas shirt design capturing the culture of 4 major Texas cities (line illustrations provided by Pepsi)
Pepsi/Lay’s x UEFA: ad toolkit comprising desktop + mobile + social + POS for Publix HUB
Pepsi x College & University Promos: Vanderbilt concert QR ad + Grambling State scavenger hunt social post and music ticket retail mockup
Pepsi x Chicago Cubs: 20 oz. bottle wrap design in partnership with Home Run Inn
Pepsi x Big Boy: custom 4-pack carrier mockup + IG post for National Burger Day
Pepsi x Papa John’s: refillable fair cup + Kroger end cap promos for Kentucky State Fair
Pepsi x Kennywood: beverage refresh zone and vending upgrade mockups for amusement park partnership
Pepsi: Sounds of Summer retail theater mockups – product shipper + lobby display (schematics & product provided)